Website Glitz Requires Graphic Artist

The company I work for is getting into glitz on their Internet and Intranet website. One thing I have noticed as a programming is that glitz requires graphic artists. I can implement the JavaScript pretty simply through the use of frameworks like JQuery, but the really glitzy effects require graphic artists to create the graphics which the JavaScript manipulates. For years, now, I have been trying to convince the management of some things regarding glitz:

• It requires a graphics staff to maintain the graphics required to achieve the slick effects
• It requires additional staff to maintain the pages in most cases as the elements are more static by definition even though they move/fade/flip/slide/... on the page and appear more dynamic
• Pages and sections of the site require more planning and continuing maintenance efforts because of the graphic elements

It seems that many feel that technology will be able to accomplish the glitz they wish, but I'm working hard to show the amount of effort required to start and maintain the glitz.